Projects
Patrick Morin
Jouets de l’hiver
bus-shelter-advertising, construction-and-renovation retail
Improvising as mother nature for the day is right up our alley!
To promote Garant shovels, Patrick Morin and La Bande agency called on IMAGI to create an advertising coup where young and old alike could try out these winter toys.
Our mandate ? To create a fun and immersive campaign by making it snow at the corner of a specific intersection.
Results ? This interactive installation quickly captured the eye and curiosity of motorists, cyclists and pedestrians where young and old alike are ready to play using winter toys.
Discover the images of this campaign in action using this video from the La Bande agency.
Products : king and transit shelter
Market : Multimarket
Credits:
Client : Patrick Morin Inc., in collaboration with Garant
Agency : La Bande
Partners : Imagi, STAFF Personnel Événementiel
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